Local Area Marketing - B2B Advertising
Stock Included: No
Stock Value: —
Years Est: 1
Gross Revenue: 25,000
Based on the concept of connecting local businesses with local residents, this business provides the exposure and support normally reserved for big business, but tailored for small business.
This business was started as a source of income while I took 12 months off to complete my MBA. It has been proven in the market, with 2 editions sold and published. Profit for 2 editions was just over $12,000 and I was working under 10 hours per week to achieve this.
Because this is based on a local area, it has the ability to scale and employ others who can leverage the model either as employees or as a franchise / license business.
Once a zone is established, there is potential for up to 4 editions a year ($48,000 profit), and based on a full time work load, it would be more than feasible for a solo operator to run two zones by themselves, putting profit in the six figure bracket.
Already in place are the following:
* full corporate ID branding (logo, flyers)
* website & eDM marketing systems
* 1300 number
* cloud based email & systems
* social media with a 1000+ followers
* professionally designed templates for publication
* branding collateral (digital and print, multiple versions)
* supplier contacts and preferred pricing
* multiple cost / profit analysis modelling
* forms & merchant agreements (preferential pricing)
* 7 x zones ready to launch in Brisbane area
* Model can be replicated for any location / state
This business would be perfect for someone with good B2B sales experience (if you have media sales experience, this would be an easy, easy business to run). Also great for someone with graphic design and social media management experience, as you could increase your profit by providing more of these services, as I outsourced these functions.
Handover and training for 2 days included in the sale price.
Genuine enquiries only and no brokers thanks. I am back and working full-time setting up the QLD office for a major start up, so am not doing anything to support the business at the moment. Have disclosed information for an easy and straightforward sale, as there is real potential in this business, but my passion lies in the idea creation and first level testing of the business model.
Business Operated from Home: