DannyBoys is rocking the sandwich world. We make sandwiches and we make them well. Our founder and CEO of DannyBoys – Daniel McKennariey opened the first DannyBoys in Kelvin Grove, Brisbane in April 2011 which has become a staple lunch spot for all. Along with a DannyBoys store in Brendale, our sandwich shops are in the heart of the community and we have garnered a cult following of students, locals and office workers alike. With a recipe for success, we are growing our franchise network and looking for the right franchise partners to join the DannyBoys Rockstars!
Benefits of owning a DannyBoys franchise
Recipe for success!
Daniel McKennariey, the founder and CEO of DannyBoys is an experienced and professional chef who has perfected the DannyBoys recipes. Once a customer has tasted a rockstar sandwich they are a regular for life.
This knowledge will be shared with each and every franchise partner and Danny will give franchisees his secrets to success. Danny is committed to ensuring the customer experience across the network is second to none and will leave them wanting more and telling everyone about it!
Danny will be there supporting you every step of the way and on your opening day, Danny will be by your side to help and provide advice.
Multiple revenue streams
We rely on quality ingredients and slow fermentation to produce a unique and distinctive flavour. All our bread is made and baked in-store throughout the day. Due to our success and popularity, we have adapted to our customers’ needs to ensure customer demand is met. We offer exclusive catering for meetings, parties and events and have created exceptional breakfast and lunchtime platters to suit big orders.
Online food delivery is also in high demand and we’ve partnered with Uber Eats and Menu Log to reach even more satisfied customers.
Proven business model
We have worked with top consultants (global franchise consultancy group 2020 DC Strategy) to develop a successful business model that is simple and easy to follow. The model has been tried and tested with the current DannyBoys stores which are a growing success and our franchise team will take franchise partners through the business model step-by-step to ensure they are on the road to success.
We find sustainable and cost-effective solutions that service the business needs of our franchisees. To keep purchasing costs low, we buy high-quality ingredients in bulk giving us a great price and share these throughout our network. This is only going to improve further as we have more Rockstar’s join the family.
Our trading hours cover all three mealtimes of the day which means DannyBoys is always in action in peak times for an early breakfast, lunchtime rush and dinner time.
Site selection and lease negotiation
We take the time to make sure the location and rent are right to help you succeed. Our network of experts will help franchisees in the site selection process and negotiations of the lease. This support will help ensure franchisees only open in quality locations with best possible rent.
A DannyBoys store is inviting and comfortable for customers. As a franchisee, you will receive assistance with your store design and equipment ordering.
There are opportunities to become a multi-unit franchise operator giving franchisees the chance to leverage multiple profile centres and decrease the cost per unit associated with items such as administration and marketing.
Dannyboys has strong consumer marketing (we even sell our own merchandise!) and franchisees can benefit from our existing marketing activities such as social media campaigns and advertising. Franchisees will have access to all of our marketing assets to help promote their store including branded collateral. We have developed a brand new website and working on some fun short promotional videos that franchisees can benefit from.
New franchise partners will receive an array of dedicated support from franchisors and CEOs Daniel McKennariey and Kara McKennariey, who are experienced, committed, and passionate about DannyBoys.
Our launch support is second to none and as well as 1:1 training with Daniel and Kara, franchisees will have an initial two weeks of in-store training to help embed themselves into the environment.
Franchisees will also receive support and assistance with their employee roster, finance systems, management systems and the head office team will focus on supporting franchisees throughout their rockstar journey.
Fortitude Valley is a suburb of central Brisbane boasting great nightlife, live music venues, rooftop cocktail lounges, laneways and a variety of eateries. There are also plenty of shopping areas including James St and Brunswick St Mall. Own and operate a DannyBoys franchise business in this popular area where locals and tourists are looking for an exciting new lunch spot.